Brands We Represent
Porsche
In 1999, Sime Motors first represented the Porsche brand when acquired Continental Car Services Ltd, a multi-franchise dealership based in Auckland, New Zealand.
In 2010, Sime Motors expanded its presence in Malaysia, becoming the sole distributor and retailer with the establishment of Auto Performance. The partnership with Porsche continued to grow in 2012 through the addition of Porsche Centre Parramatta in Australia and Porsche Centre Pattaya in Thailand.
